Who We Are
As Hispanic marketing experts we pride ourselves on our cross cultural awareness, consumer insight, and on the development of relevant messages and tactics unique to each audience. At Córdova Advertising we know how to create an effective message. Our 20+ years of experience in advertisement and marketing provide us with the knowledge and expertise to provide innovative and creative content and production for our clients.
Hispanics make up 16 percent of the U.S. population. This community is the fastest growing demographic segment in the U.S. Hispanic purchasing power is estimated at over $1 trillion, which is nearly 10% of the states' GDP. In fact, the Hispanic population is expected to contribute 45% of the nation’s growth from 2010 to 2030 and 60% from 2030 to 2050.
“Rapid population growth, increased buying power and strong brand loyalty are making U.S. Latinos an influential audience and an enormous market opportunity,” notes Director of Mosaico, Juan F. Lezama. As a result, developing Latino-specific communications — whether Spanish-language or culturally relevant English language messages — is not only strategic, it is necessary.
At Córdova Advertising, we can develop the creative advertising campaigns that will help your business reach effectively the Hispanic market of Central Florida. Whether through traditional or social media, we generate the right mix of elements to craft brand recognition and direct response. We stay on top of the evolving media landscape and know how to reach specific audiences market by market.